Business Development Manager

Kenya, In-office

Job TypeContract

About Tappi

tappi digitizes small businesses across Africa. tappi is the end-to-end SaaS for SMEs across Africa, solving the problem of visibility and credibility for small businesses. tappi innovated on the delivery of SaaS and enterprise-grade tools to SMEs in Africa for as low as $2/month, bringing SMEs online, as well as building a payment platform for SMEs to access and pay for Ads online with mobile airtime. tappi has partnered and deeply integrated with some of the largest mobile operators and banks in Africa, giving them an addressable market of over 100M SMEs, including anyone with a ‘side hustle’. tappi is focused on the over $20B SME market across Africa.



Job Summary

Reporting to the Commercial Lead, the Business Development Manager is responsible for revenue generation by acquiring new customers and promoting tappis products and services directly to consumers. This position involves building and maintaining strong customer relationships, understanding customer needs, and tailoring sales pitches to effectively communicate the value proposition of tappi. Your focus would be on cultivating a positive customer experience while achieving sales objectives.


Roles & Responsibilities

  • Follow up and acquire merchant businesses based on the industry segment assigned to you by signing them on tappi app
  • Identify opportunities and prospects through systematic prospecting, visiting and onboarding of new potential customers
  • To achieve the set sales targets/plans for all tappi products and services weekly, monthly and quarterly consistently.
  • Educate customers on product features, usage, and benefits to enhance their understanding and satisfaction, this includes demos.
  • Attending trade shows and other industry-related events.
  • Deliver compelling presentations and proposals about the features and benefits of the products or services offered by tappi.
  • Stay updated on industry trends, product knowledge, and sales techniques through ongoing training and professional development.
  • Weekly completion of regular sales reports specifying the number of sales made to  Commercial Lead
  • Stay informed about industry trends, market conditions, and competitor activities to adapt sales strategies accordingly.
  • Perform any other appropriately assigned tasks by Commercial Lead



The role holder should have the following skills and experience:

  •  Be a recent graduate of  Business Administration or Marketing from a recognised university.
  •  Have a minimum Mean Grade of C+ in K.C.S.E with a C+ in Mathematics and English.
  •  Have excellent analytical and interpersonal skills.
  •  Have a passion and commitment to quality service.
  •  Have excellent verbal and written communication skills.
  •  Have the ability to meet stringent targets within defined deadlines.
  •  Experience in sales or client relationship management will be an added advantage.


If you have what it takes to be an aggressive sales Rep, send your cv to [email protected]